Dental Procrastination and the impact on teeth

Biggest dental procrastinators.

A new report on dental procrastination reveals 51% of Americans are self-conscious about their teeth, with a full 3 in 5 still intentionally putting off the dentist. 

  • Top points of anxiety around smiles include tooth color, crooked or crowded teeth, and their overall smile
  • 75% say they don’t consistently wear their retainer
  • 30% have not been to the dentist since the pandemic started

View the full report, including which cities are most afraid to go to the dentist.

A brilliant smile can make a big difference when it comes to confidence and feeling comfortable in photos, but many Americans are neglecting their oral hygiene and it is having a major impact on their teeth. 

Nearly 3 in 5 Americans say the dentist is too expensive and 44% say they have dental anxiety. Other report highlights include: 

  • The top cosmetic woe is tooth color
  • 1 in 4 would consider a tooth aligner
  • 1 in 3 people haven’t seen a dentist since March 2020
Infographic on teeth concerns people are mainly self-conscious about.
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Is Colgate Optic White an affordable way to whiten teeth safe & quickly?

#DesignerSmile Colgate Optic White Challenge
Are you ready to show your #DesignerSmile?

In life, people go on many journeys. Some journeys are short and predictable while other journeys are long and full of surprises. As a 20-something, my journeys go from one extreme to the next. But this journey to a brighter and healthier smile is an exciting journey for me. I’m trying the Colgate Optic White Toothbrush & Whitening Pen. Why? I want to see if it is true that the Optic White Toothbrush and whitening pen can help whiten my teeth quickly and safely. I may not get a President Obama bright smile, but I’m so willing to find out.

To give a back story, I work in Public relations — it’s an industry where looks and level of confidence can make or break you. It is also an industry where I do a great deal of travel, especially summer travel. I know that one of the first things people notice when meeting me is my smile. Is it healthy? Are my teeth white enough? Who knows? But I know one thing to be true in life and that is this: there is always room for improvement.

When I go out and about Washington DC, across the nation, and sometimes international, I know I’m not only representing myself. I’m representing companies, communities, my family and defining to the world who I am and what I stand for as a woman. That in itself is a big responsibility because one bad decision on my part can make a company close shop, a community suffer negative consequences from poorly planned marketing strategies or make it difficult for me to put food on the table for my family.

With a polished appearance and knowledge, I can put people counting on me at ease because  keeping up with my health and self-image demonstrates how much I value myself, my community and their future. In this industry you need thick skin, plenty of confidence and a designer smile. Here are my thoughts on Colgate Optic White Toothbrush + Whitening Pen, which I received the product for free to give my honest review:

I like the Colgate Optic White Toothbrush and Built-in Whitening Pen because it is convenient and an affordable way I can whiten my teeth that doesn’t need me to schedule professional whitening at the dentist office. Moreover, I like that I can take it on-the-go and don’t have to wait or rinse to see the results. The toothbrush helps me polish my teeth and remove stains with its polishing bristles and stain removers. As for the whitening pen, I like that it is a gel that only takes seconds to apply and adhere to my teeth. You can join me on my journey to a whiter smile by checking out the hashtag #DesignerSmile and following @OpticWhite and @Fromgirltogirl on Twitter and Instagram.

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World Water Day: How to save water while brushing your teeth

Colgate Every Drop Counts save water campaign
#EveryDropCounts to save water and planet Earth

Today is World Water Day and more than ever people around the world need to find better ways to save water. To support the cause Colgate, American workers as well as families are encouraging others to save water by turning off the faucet while brushing their teeth. Water is one of life’s most basic needs, yet it’s essential to our survival. In many regions of the world, water is an increasingly scarce resource.

The fact is Americans who leave the water running while brushing their teeth waste up to four gallons of water. This is why Colgate developed a “Save Water” campaign to remind people who every drop counts. Since 2005, Colgate has saved enough water to fill 7,300 plus Olympic sized swimming pools by encouraging people to do these three easy steps:

  1. Turn off the faucet while brushing your teeth
  2. Make a personal pledge online to save water and help family, friends and co-workers do the same by using #EveryDropCounts to signify saving four gallons of water
  3. Spread the word to save water and make those around you aware of the importance of water conservation and encourage people to learn more information at Colgate.com/EveryDropCounts

To put it short, the small act of turning off your faucet while brushing your teeth can make a big difference in the world. We can all do our part in combating global water shortages.

As for oral hygiene, The American Dental Association recommends brushing your teeth for two minutes twice a day. Turning off the faucet while brushing your teeth can save up to 3,000 gallons of water per year – that’s nearly 50,000 glasses of water. Use the hashtag #EveryDropCounts to show us how you save water.

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